Make the numbers talk
BusyFella

Target Margin & Markup Calculator: Find the Required Selling Price

Start from purchase cost and set a target margin or markup. BusyFella calculates the required selling price and the selling discount you can apply.

What the Targets tool does

Targets works in the opposite direction from a normal price check. Instead of starting from a proposed selling price, you start from the profitability objective that the transaction must achieve. BusyFella then calculates the commercial price required to respect that objective.

Set the objective

  • Purchase Cost per unit
  • Target Margin
  • Target Markup
  • Selling list price, when applicable

Choose margin or markup according to the profitability measure used by your company.

Get the required conditions

  • Required Selling Price
  • Required Selling Discount
  • Expected Unit Profit
  • Resulting Margin and Markup

The result gives you a concrete commercial boundary instead of an approximate target.

How to use it

Set the commercial objective before preparing the quotation or entering the negotiation.

1
Enter Purchase CostUse the cost of the current purchase condition or the cost of an offer you are considering.
2
Choose Margin or MarkupSet the minimum percentage the transaction must achieve to be commercially acceptable.
3
Use the required priceApply the calculated Selling Price and Discount when preparing the quote or defining your negotiation limit.

Why profitability targets matter

A margin or markup target becomes useful only when it is translated into an actionable price. Targets shows the exact selling condition needed to protect the objective.

Before you quote

Know the minimum Selling Price and the maximum discount you can offer without falling below the required profitability.

During negotiation

When the requested condition changes, use the target as a clear boundary instead of estimating the impact under pressure.

Turn a percentage into a decision

Use Targets during quotation preparation, customer negotiations or internal approvals whenever a Margin or Markup objective must become a concrete Selling Price and Discount.

Calculate selling price and maximum discount

Use Targets to calculate selling price from margin or selling price from markup. Starting from purchase cost and list price, it also acts as a maximum discount calculator by showing the selling discount that preserves your chosen profitability target.

Price from margin

Set the desired margin and obtain the required selling price.

Price from markup

Set the desired markup and convert it into a concrete selling price.

Maximum discount

See the highest selling discount compatible with the target you selected.

Frequently asked questions

How do I calculate selling price from a target margin?

Enter purchase cost and the target margin. BusyFella returns the selling price required to achieve it.

Can I calculate a price from markup instead?

Yes. Select a markup target and the calculator converts it into the corresponding required selling price.

How much discount can I offer without missing my target?

The tool calculates the required selling discount from list price while keeping your chosen margin or markup target.

Open the tool →
Ready to use on the BusyFella homepage