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Selling Price Check: Protect Margin and Markup Before You Confirm

Enter purchase cost and a proposed selling price to calculate selling discount, unit profit, margin and markup instantly.

What Price Check does

Price Check answers a practical question: does the selling price currently on the table protect the profitability of the deal? It lets you test a proposed price without rebuilding every purchase and selling condition from the beginning.

What you enter

  • Current Purchase Cost per unit
  • Proposed Selling Price
  • Selling list price, when a discount must be calculated

You can change the values repeatedly to compare different customer requests or alternative quotations.

What it calculates

  • Selling Discount to Apply
  • Unit Profit
  • Gross Margin
  • Markup

Every result updates immediately, allowing you to see the impact of a revised price before you approve it.

How to use it

Use Price Check when the purchase cost is already known and the discussion is focused on the selling price.

1
Confirm the purchase costUse the real cost from the current deal or carry it over from the Full Deal Calculator.
2
Test the proposed priceEnter the price requested by the customer, suggested by a colleague or included in a new quotation.
3
Check profitabilityReview the resulting discount, unit profit, margin and markup before confirming or rejecting the condition.

When to use Price Check

During a customer negotiation

Test an additional discount, a revised quotation or a last-minute price request while the conversation is still taking place.

During an internal review

Compare alternative selling prices with a manager or commercial team while keeping the underlying purchase cost fixed.

Fast enough for a live decision

Use it during a meeting, phone call, video call or internal approval whenever you need to understand the real profitability of a proposed selling price in seconds.

Margin, markup and unit profit in one check

Use Price Check as a margin vs markup calculator to compare the two percentages without confusing them. It also works as a profit margin calculator, wholesale margin calculator and unit profit calculator: enter purchase cost and selling price to see profit, margin and markup together.

Margin vs markup

Margin measures profit against selling price; markup measures it against purchase cost.

Profit margin

Check the percentage of revenue retained after the purchase cost.

Wholesale and unit profit

Evaluate thin wholesale margins and the exact profit earned on each unit.

Frequently asked questions

How do I check whether a selling price is profitable?

Enter purchase cost and selling price. Price Check immediately shows unit profit, margin and markup for that condition.

What is the difference between margin and markup?

Margin measures profit as a percentage of selling price; markup measures profit as a percentage of purchase cost.

Can I test a customer’s requested discount?

Yes. Change the selling price or discount and review the profitability impact before approving the request.

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